Technical Facts
Technical SEO Facts
Over 90% of Google searches and clicks are generated on Page 1.
60% of this traffic will visit websites in those top 3 positions. That's a huge share of traffic for the top 3 if your website ranks in that top position. If your company is not on page 1, then no one will likely discover your products or services.
Before analysing and optimising your website, we need to establish technical facts and define goals. Our SEO services start with a technical review of your current page ranking for various keywords. We take a closer look at the keywords that you rank for and the keywords that your competition ranks for.
Establishing these technical details gives us more insight into how people find your products or services. This also gives us a starting point for keyword research. We determine which keywords provide the best opportunity for increased search rankings based on search volume and competition.
We gain a better understanding of your target audience, market, and competition to help measure the progress of our strategies. This also provides us with more information for outlining and defining your objectives.
After you let us know what you hope to achieve, we review the technical side of things to establish goals for our SEO services Ireland. We offer honest advice to set realistic objectives.
Whether you want to increase conversion rates or gain awareness, we can help. Instead of claiming that we can help you reach the top search position, we ensure that you have a realistic view of what you can technically achieve with the help of an SEO agency.
Analysis
Website Analysis
This is where we see what's working and what's not, to improve your website rankings. After defining goals, discussing your target audience and establishing a baseline, we then explore the behaviour of your site and what your competitors are up to. Our search engine optimisation Ireland services include a review of your website and we perform a thorough technical audit of your site to evaluate its SEO health. This involves a review of several specific areas that may impact your search rankings, such as:
- Technical SEO issues
- Website structure
- On-page optimisation issues
- User experience
The technical audit of your website covers issues that may keep search engines from ranking your webpages. We examine redirects, page speed, sitemaps, and other technical details to analyse the crawlability and indexability of your site.
We also review the URL structure of your site. Web pages should follow a simple naming convention and hierarchy to make your site more browsable for humans and search engines.
After inspecting potential technical issues, we review on-page factors. This includes the use of keywords, images, metadata, and the overall quality and structure of your content. These steps help us determine the current SEO of your website's pages.
Improving SEO for Ireland search engines also includes a review of user experience issues. Over 75% of the population of Ireland uses smartphones. If your website does not load properly on mobile devices, you may miss out on a large portion of internet users.
Strategy
Effective Strategies backed by Data
Our SEO marketing strategies are backed by the data that we gather during our research. We perform comprehensive keyword research, market research, and competitor analysis to gain a broad view of where you stand and how to achieve your goals.
Based on our technical analysis and website audit, we have the data needed to craft an effective website optimisation strategy. We carefully construct a plan that includes a combination of on-page and off-page SEO techniques to capitalise on opportunities for higher search rankings.
On-page strategies include steps we complete on your webpages, such as the use of targeted keywords in your content, title, and metadata. We also ensure that images and videos are optimised, which includes the use of ALT tags for images.
Off-page strategies focus on increasing the authority of your website. We help create more backlinks and online mentions of your business. When your website has a lot of backlinks from reputable sites, search engines assume that you are a credible source for information related to your targeted keywords.
We also develop strategies based on the intended reach of your search engine optimisation campaign. No matter if you want to focus on local, national SEO Ireland, or international search rankings, we understand what it takes to compete in different markets.
Execute
Better Rankings, More Traffic!
We execute search engine optimisation services that provide real results. You can rely on us to quickly deploy the strategies that we developed as part of our tailored website SEO services.
After executing your tailored plan, we continue to monitor and maintain our strategies. SEO is an ongoing process that requires occasional changes to take advantage of specific keyword opportunities. Continually monitoring your rankings and user behaviour makes it easier to analyse and adjust our strategies to achieve greater success.
The amount of time needed to see an increase in organic traffic varies, which is why we start implementing your tailored strategy immediately. You may get results within four to six months, depending on the size of the market and level of the competition.
You can also monitor our progress. As part of our SEO management, we deliver reports with useful metrics to track the increase in search rankings and traffic.
The bottom line is that Search Engine Optimisation requires specialised knowledge. Search algorithms are becoming more complex and increasingly strict. Simple mistakes may keep your pages from appearing in search results or lower your existing rankings.
We waste no time in executing our services. We make sure our strategies are successfully executed and maintained turning your tailored SEO package investment into profit. Our Reporting allows you to see the progress of the search engine optimisation campaign.
If you want to climb to the top, enlist the help of the best SEO services in Ireland.